Library Skills
Amlinelliad o'r pwnc
-
A questionnaire or survey, is a research instrument consisting of a series of questions for the purpose of gathering information from respondents. Questionnaires can be an effective means of measuring the behaviour, attitudes, preferences, opinions and, intentions of relatively large numbers of subjects more cheaply and quickly than other methods.
The formula for effective survey research involves three key elements:
- Asking the right questions
- Asking those questions of the right sample of people (representative and appropriate)
- Using the data correctly (accurately, and without misrepresentation).